Intelligent pricing system for bonus programs
- Using the mechanism for dynamic generation of discounts as a key pricing tool
Creating a model to determine dependences between prices and discounts.
- Development of a model that analyzes the dependences between prices and discount.
Generation of offers for efficient prices with maximum discounts
Account of seasonal and time-limited factors (‘Black Friday’)
- Effect of fixed prices
Sales revenues increased through management of discounts only
Maximized extra-high revenues during discounted sales.