Mobile Application for Aeroflot Passengers

Ar Dor, a RAMAX group company, implemented a project to improve the mobile application for Aeroflot.

goals

  • to extend the functionality of the Aeroflot mobile application;
  • to make the mobile application user-friendlier;
  • to enhance the efficiency of customer feedback.

solution
  • Over 50 mobile applications operated by the world’s major airlines were analyzed.
  • The volumes of ticket sales via mobile channels were studied.
  • Aeroflot passengers were polled regarding their awareness of the airline’s mobile application, frequency of application usage, and expectations on the services provided by the application.
  • A program of initiatives for upgrading the applications was developed.
  • Native technologies of application developers were used.
result
  • Technologies for scanning passports and bank cards using a mobile device camera
  • Proprietary check-in system
  • Payment for tickets via the application
  • Design of the application’s main page to gather in one place the entire travel information needed for the user
  • Detailed information about the next trip together with push notifications when check-in begins and an option to check in and obtain the boarding pass in Apple Wallet in one click (also in Apple Watch).
  • Option to pay for purchases using Apple Pay
  • Application for Apple Watch and iPad
  • Information about the weather and exchange rates at the destination
  • 3D Touch functionality for new iPhone models
  • Option to add the boarding pass and loyalty card to Apple Wallet
  • Push notifications about the status of the trip, changes in the account balance and the passenger’s status in the Aeroflot Bonus program.
FEEDBACK FORM
* — must be filled in